Music Companies’ Keys to the Future: Build Up & Expand Out or Die Trying

Music Companies’ Keys to the Future: Build Up & Expand Out or Die Trying

What does a soda bottler have in common with a record label? Plenty. In both carbonated beverages and music, companies want to be ready for whatever their marketplaces look like in five or 10 years. Over the last few years, music companies have purchased not …
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